If you've ever stared at TikTok's ad dashboard feeling overwhelmed, burned through budget with nothing to show for it, or watched competitors thrive while you struggle to get traction, this moment changes everything.

Today marks the official launch of my TikTok Ad Strategy Accelerator, born from watching too many brilliant business owners waste thousands of dollars and countless hours on campaigns that never should have launched.

Tired of guessing? Ready to start scaling?

In this video, I’m sharing the exact strategic framework that took me from random button-clicker to official TikTok Partner — and how you can copy it in under 3 hours.

Zašto neki TikTok oglasi odmah privuku pažnju, dok druge automatski preskačemo?

U ovom videu otkrivamo psihološke i neurološke principe koji stoje iza uspešnih kampanja na društvenim mrežama.

Da li si znao da Microsoft Word ima skrivenu prečicu koja ti omogućava da ubaciš emoji, poput mape svijeta, direktno, bez kopiranja?

U ovom kratkom videu ti pokazujem kako da koristiš Unicode kod i Alt+X trik da odmah dobiješ željeni emoji. Pogledaj video u nastavku i isprobaj odmah:

Ova priča nastala je na fascinantnoj radionici o digitalnoj transformaciji i IT sistemima održanoj u Ljubljani, Slovenija, gdje smo proučavali brojne studije slučaja digitalizacije vladinih institucija. Među svim predstavljenim primjerima, danski pristup izdvojio se kao najodvažniji i najuspješniji. Evo i zašto...

Upravo sam se vratio sa izuzetne radionice u Ljubljani (Slovenija), posvećene digitalnoj transformaciji i IT sistemima u javnom sektoru. Bila je to fantastična prilika da vidimo mnoge studije slučaja.

Među svim tim sofisticiranim primjerima, još jedna priča me je pogodila (pogledajte i ovu)—ne zbog svoje složenosti, već zbog elegantne jednostavnosti.

Lideri javnog sektora iz Evrope okupili su se da podijele stečena iskustva o modernizaciji IT sistema. Atmosfera je bila naelektrisana—svako je dolazio sa konkretnim primjerima kako je digitalizacija mijenjala način rada njihovih institucija.

Nakon tri dana provedena u Ljubljani sa najmoćnijim poreskim službenicima svijeta, shvatio sam da smo deceniju postavljali pogrešno pitanje. Stalno smo pitali: „Kako zaista izgraditi digitalnu transformaciju u vladi?" kada smo trebali pitati: „Kako je ribar u Africi sa običnim telefonom riješio ono što mi nismo mogli sa milionima u IT budžetima?"

Okupili smo se na onome što su mnogi nazvali najvažnijom radionicom o digitalizaciji javnog sektora u posljednjih nekoliko godina.

Ali nisu PowerPoint prezentacije ili strateški dokumenti ostavili salu u tišini. Bila je to jednostavna priča o ribaru, mobilnom telefonu i SMS poruci koja je koštala 10 dolara.

Dok sam gledao kako se iskusni birokrati naginju naprijed u svojim stolicama, grozničavo zapisujući beleške o SMS naplati poreza, shvatio sam da prisustvujemo nečemu dubokom: trenutku kada je jedna vlada konačno shvatila da digitalna transformacija nije u izgradnji najsofisticiranijih sistema — već u susretanju građana tamo gdje se oni već nalaze.

Have you noticed that there's a clear divide emerging between two types of software testers: those who remain stuck in technical execution mode and those who have evolved into strategic quality leaders?

This distinction isn't just about job satisfaction—it's increasingly reflected in career advancement, salary potential, and professional respect.

The most successful QA professionals have made a fundamental mindset shift: they've stopped approaching testing as merely finding bugs and started viewing it as strategic risk management that directly impacts business outcomes. This evolution from technician to strategist is transforming the role of testing in Scrum teams and creating unprecedented opportunities for career growth.

Let's explore what separates strategic testers from technical testers, why this matters for your career trajectory, and how you can make this crucial transition yourself.

Many strategy execution processes fail in IT, especially when adopting the Scrum framework because the firm does not have something worth executing.

The Scrum consultants come in, do their work, and document the new approach in a PowerPoint presentation and a detailed report. Town hall meetings are organized, employees are told to change their behavior, team structures are redefined, and budgets are allocated to support initiatives that fit the new Scrum strategy. And then nothing happens.

One major reason for the lack of action is that “new strategies” around Scrum adoption are often not strategies at all. A real strategy involves a clear set of choices that define what the firm is going to do and what it’s not going to do within the context of Agile practices. Many strategies fail to get implemented, despite the ample efforts of hard-working people, because they do not represent a set of clear choices.

The Scrum Career Compass course stands as a beacon for professionals eager to navigate and excel in the Scrum landscape.

This program not only offers clarity on aligning one's skills with appropriate Scrum roles but also provides actionable insights to sidestep common career pitfalls.

By implementing the enhanced marketing strategies we've discussed, there's immense potential to amplify the reach and impact of this invaluable resource, guiding countless individuals toward fulfilling and future-proof careers in Scrum.

„Moramo biti veoma pažljivi sa veštačkom inteligencijom. Ona je potencijalno opasnija od nuklearnih projektila.“ izjavio je Ilon Mask na konto AI tehnologije koja se rapidno razvila poslednjih par godina. Premda može biti zloupotrebljena, masa ljudi je koristi za redovne životne aktivnosti u korisne svrhe.

Može da napravi plan za dijetu, da napiše sastav, kao i da programira, pa i daje recepte za kuvanje pasulja, ma šta god da vam padne na pamet. Nikada nije bilo lakše objediniti podatke na jednom mestu, a sasvim logično ovo je kladioničarima došlo kao kec na deset. Moćna stvarčica GPT chat srpski sada menja sve one novine odakle su se nekad gledale tabele, međusobni susreti, pa čak i prognoze za mečeve.

Many of us have long struggled under an educational system fashioned during the industrial revolution—a system designed not to inspire curiosity or foster innovation but rather to produce a workforce suited to repetitive, factory-style labor. In today’s world, where intellectual capacity and creative insight drive progress, this outdated model no longer serves us. It seems we are burdened by a legacy that limits our ability to envision and achieve a future defined by innovation and meaningful human development.

For too long, our schools have taught us to follow procedures rather than to question them, to memorize rather than to create. The prevailing culture has often left little room for the kind of critical thinking that today’s challenges demand. Consider, for instance, how rapidly technology has advanced—transforming industries and reshaping our social landscape—while our educational institutions have remained largely static. This disparity between our methods of learning and the realities of the modern economy is not only an individual concern; it poses serious risks for society at large. When creative and analytical capacities are neglected, so too is our collective ability to address complex issues such as climate change, public health, and economic inequality.